Inquiry Response: A/B Testing For Mobile Applications

Inquiry:

How do other companies perform A/B testing at scale for their mobile apps? We’d like to work on optimizing user experience performance.

Response:

THE BIG IDEAS:

  • The challenge
  • Feature flags
  • Some things to think about

THE CHALLENGE

When it comes to automated mobile A/B testing, everyone is in the same boat with low passing rates. No one wants to build an AI into their apps and have a robotic fingers moving things around.

  • Even

Become a Research & Advisory Network Client to see the rest. Contact us to get started

Log in: