A Framework For Establishing A Self-Service Program

As with many terms in the analytics space, “self-service” tends to have many meanings, depending on the vendor using the term. Self-service is used to describe both business intelligence and (advanced) analytics, and is frequently co-mingled with a number of other terms, including “data democratization,” “citizen data scientist” and, more recently, “data literacy.”

In general, this collection of terms points in the direction of a conscious strategy to have more employees in an organization, with broader and deeper access to data, use those data sets to make better, more timely data-driven decisions with little or no intervention

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