Inquiry Response: Tips for Writing an Analytics Strategy

Inquiry:

I’m writing an analytics strategy for digital transformation. We have multiple product lines, but I decided to start with writing the strategy, with use cases and a roadmap, for only one division. Should I include the other product lines too? How much detail should I include?

Response:

THE BIG IDEAS:

  • Portfolio management challenge
  • Break down corporate strategies
  • Outline and tactical details

PORTFOLIO MANAGEMENT CHALLENGE

With multiple product lines, each with its own roadmap, you will run into portfolio management

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