How Good Is Your Analytics Initiative?

Jul 26, 2016


By Gil Press, Forbes

The International Institute for Analytics (IIA) has recently conducted a study to measure the analytics maturity of 50 industry-leading companies across 12 industry segments. The IIA defines five elements that must be in alignment for organizations to succeed with their analytics initiatives:

  • high quality data.
  • enterprise orientation—integrated and coordinated perspective to managing systems, data and people.
  • leaders who fully embrace analytics and lead company culture towards data driven decision making.
  • analytics efforts must be aligned with specific, strategic targets that are also aligned with corporate objectives.
  • analytical talent that covers a range of skills from employees capable of using basic spreadsheets to accomplished data scientists.

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